Summer of 2020. The midst of a well-known virus. Restrictions, bans, closed borders. Not the best time to open a new hotel. And quite a challenging task for promotion specialists. But there aren’t only fear and giant beasts from The Mist hiding in that dim prospects. Great opportunities and surprising solutions are also along the way, don’t you think?

Since we are a very friendly hotel, we invited stage and movie actors, directors, fashion designers, photographers and other creative people who appeared to be our friends. Only barter, only sincere emotions. Exactly what guests feel when they are checking in 1715. It became our feature, as we managed to shoot the way we planned. From idea to implementation, without lies and hypocrisy. And our subscribers reacted very warmly to this content.